Draka rebrands Firetuf cable range

Draka UK, one of Britain's premier cable manufacturers, has rebranded its market leading Firetuf range of 0HLS halogen-free fire performance cables. 

The range, which comprises nine cable designs, is used extensively for critical life and asset safety installations such as fire detection and alarm systems, emergency lighting, CCTV and transmission circuits, and has been rebranded as the FT range.

 The decision, according to Mark Froggatt, Draka's marketing Services Manager, was taken following far-reaching discussions with route-to-market partners and fire engineers with the aim of simplifying cable selection, specifying and ordering.

 In each case, the letters FT has a suffix that more clearly defines the use, properties or key characteristic of the particular cable.  The result is branding that is more easily understood and remembered.  For example, Firetuf Powerplus is replaced by FTP120, indicating the cable's achieving of the maximum 120-minute rating when subjected to the integrated testing of BS 8491:2008 [Method for assessment of fire integrity of large diameter power cables for use as components for smoke and heat control systems and certain other active fire safety systems].

 The full catalogue of rebranded cables is:

Draka UK Ltd.  PO Box 6500. Alfreton Road.  Derby.  DE21 4ZH
Telephone: +44 (0) 1332 345431.  Fax: +44 (0) 1332 331237. Email: sales@drakauk.com
Draka UK.  Draka10.125. Page Two.

• FT30, previously Firetuf Easystrip.
• FT120, previously Firetufplus Enhanced.
• FT EMC, previously Firetuf EMC.
• FTP120, previously Firetuf Powerplus.
• FTP, previously Firetuf Power.
• FT Sifer, previously Firetuf Sifer.
• FT Data, previously Firetuf Data.
• FT Coaxial, previously Firetuf Coaxial.
• FT Connecta, previously Firetuf Connecta.

 Full details of the rebranded range can be found on the Draka UK website at www.draka.com.  Draka UK is the country's leading designer and manufacturer of fire performance cables, zero halogen power cables and building wires.  The company is part of Netherlands-based Draka Holdings NV, which has over 9,000 employees worldwide.  Further details are available by telephone on +44 (0) 1332 345431, by fax on +44 (0) 1332 331237, and via email at sales@draka.com.